November 26, 2024
Natural Perfume and Sustainability: Is Natural the Solution?
Time: 10 am PST
Webinar Summary
This webinar will focus on natural perfumery which is booming. People want to transform their habits and commit to more sustainability. This concerns all aspects of life: transportation, home, food, beauty through greener cosmetics and also more natural perfumes. But is perfuming oneself with natural materials, particularly from plants and their extractions, really a greener gesture?
With this talk, we will discuss both conventional and natural perfumery, and highlight the pros and cons. Is it really so easy to differentiate one from the other? What is hidden behind each of the names? Through this journey, Amandine and guest panelists will attempt to draw a more reasonable future for sustainable perfumery and its challenges.
Amandine Devillard
Amandine Devillard has always had a strong connection to Nature thanks to her grandfather, a great Nature lover, with whom she often went on walks. She remembers that when she was 8 years old, she wanted to learn the Encyclopedia of Nature by heart! She has a Master’s degree in Italian, and has worked for several years educating teenagers in France.
Frauke Galia
Frauke Galia is a smell coach, certified aromatherapist, author and producer/host of the podcast An Aromatic Life. She is also a professional ambassador for the U.K. non-profit organization Fifth Sense, focused on supporting those with smell and taste disorders. Previously, Frauke spent over 20 years of her professional career in and around the fragrance industry…
Mauricio Garcia
Mauricio Garcia, a designer, perfumer, and certified aromatherapist based in the San Francisco Bay Area, draws inspiration from the botanical world he first encountered in his Abuelita’s garden. Through his brand, Herbcraft, he creates perfumes that connect us to natural and ancestral realms, drawing from the Pacific West Coast’s unique ecology.
Sharon Falsetto Chapman
Sharon Falsetto Chapman, BA (Hons), is a UK-certified aromatherapist who has lived and worked in the United States since 2006. She has two decades of experience within the aromatherapy industry and has worked within the healthcare industry since the 1990’s. Her natural love and talent for writing merged with her passion for plants and scent, and….
Justine Crane
Justine Crane, co-founder of the Natural Perfume Academy, has been a dedicated botanical perfumer for over 20 years. Her journey began in the Sierra Nevada Mountains, where she founded Sierra Soapourri in 1997. Since then, she has become a renowned perfumery educator and author, publishing two books on natural fragrance.
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